This page contains information about setting up the RTMP application.
You need just 1 of these flash media (rtmp) servers to run the software: Adobe, Red5 or Wowza. These instructions are for installing on your own dedicated or semi-dedicated (vps) environment if you already have Adobe FMIS, Wowza or Red5 installed .
Just as spoken words only hang in the air long enough for ears to hear them, these images last just long enough to be seen (or more accurately, for 24 hours) and then they disappear.
This is a different download than project/plugin files and you will not find the rtmp application in the archive with the web files.
There is a special archive you must download separately, for the rtmp server type you'll be using.
And with a rotating set of fun features and filters, it's also the response to Facebook and Twitter's stale experiences.
As with any social network, much of your Snapchat experience will depend on who you follow, but on this one you're less likely to find carefully composed posts.